BUS 599 Week 1 Discussion 1




Read the “Staples” case study on pages C58 – C71 in the text (Note: a pdf of the case study is included in the Week 1 tab if you do not have the text). Please respond in a detailed manner to the following items: From the case study, determine Staples’ competitive advantage and its current business model. Use a brief SWOT analysis to analyze the primary way in which the company executes a strategy for growth based on its SWOT analysis. From the case study, recommend one (1) future strategy for Staples geared toward delivering better customer service. Demonstrate the fundamental manner in which the strategy you recommended could successfully change the shopping experience for the customer.